From gamasutra.com:
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Microsoft's recent move to reduce Xbox 360 prices across the board may turn out to be especially significant for the console wars.

So is Sony concerned? Not so much, Julie Han of Sony's corporate communications department tells Gamasutra. "We'll obviously see the natural lift [in sales] with the price cut -- but how sustainable is that in the long term?"

"We're really confident that consumers are making choices driven by value," she says, "and we know PS3 offers that value across the board, with the built-in Blu-ray player the broadest and deepest software lineup in the industry, with LittleBigPlanet, Resistance 2, Motorstorm [Pacific Rift]... we're quite confident our holiday sales will be good."

Sony has stressed several times that they've no plans to reduce PS3 prices this year, and Pachter doesn't expect to see a reduction until early next year. "I think Sony is going to roll the dice on its game lineup... and hope that HDTV sales drive more PS3-as-Blu-ray-player sales," he says.
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Full Story: gamasutra.com
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