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PS3Scene News
 
November 20, 2008
 
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» Hirai: Sony's Focus Is Now On PS3 Software
Article posted by XanTium | 17-12-2007 21:26 | Permalink | Digg News

From next-gen.biz:
[QUOTE]
According to The Associated Press, Hirai told the Yomiuri Shimbun newspaper that PS3 games will now be Sony Computer Entertainment's main focus following the company's previous attention given to its pricing strategy.

"[The PlayStation 3] is starting afresh as a console to play games with. Although pricing strategy is important, now we would like to put our strength in the number of software games," he said.

He noted that he expects Sony to meet its target of selling 11 million PS3 units by March 31, 2008, the end of the fiscal year, while adding that he would like to see Sony's game division "escape as soon as possible from the red and return to the black in fiscal year 2008".
[/QUOTE]

Full Story: next-gen.biz

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