Sony Partners with IGA for In-Game Ads

SCENYX ENTERTAINMENT NETWORK Switch: XBOX | PSP

                          
                                Latest PS3Scene News

»	Sony denies PS3 price cut rumor - but it'll still happen
»	Sony 'Way Ahead' on Environmental Issues
»	PS3 System Update: v2.53
»	Japanese Hardware: PS3 Outsells Xbox Again
»	NPD October: PS3 190k, 360 371k, Wii 803k

                          
                                Xbox(360)Scene News

»	Microsoft confirms 256MB internal storage in Xbox 360 Arcade units
»	Xbox 360 Registers Biggest Black Friday in Its History
»	Xecuter CK3 PROBE - No Solder Kit For Liteon Released
»	Xdsl v0.7 beta
»	Maximus 360 Xtractor Reader v2.7

                        
                              Hosting Solutions

Free no-ads hosting for all homebrew projects.
Contact us for more info.
Click expand for a list of hosted sites .

                          
                                Recommendations

Click expand to see the list of our recommended sites.

Hot Products

	PlayStation3 40gb	only $399
» buy now
	PlayStation3 80gb	only $499
» buy now
	XFPS Rate Up	only $99
» buy now

	Rent PS3 Games	$9/m
» subscribe now
	Unlimited UseNet	$25/m
» subscribe now
	PlayStation3 Eye	only $33
» buy now

	Triple Cooling	only $13
» buy now
	120GB PS3 HDD	only $170
» buy now
	Memor32 Mod	only $65
» buy now


	PS3Scene News


	December 03, 2008

Want to share news?
Click OK to continue

» Sony Partners with IGA for In-Game Ads

Article posted by XanTium | 4-6-2008 23:38 | Permalink | Digg News

From next-gen.biz:
[QUOTE]
Sony has announced a partnership with in-game advertising firm IGA Worldwide approving the delivery of dynamic ads to PS3 games.

The in-game ad specialist is the first outside agency to receive approval to deliver in-game ads to the platform.

As opposed to static advertisements, dynamic ads allow companies to change their advertisements on a regular basis, opening up new revenue sources. Technology even enables advertisers to place new ads in already completed games and back catalog titles.
[/QUOTE]

Full Story: next-gen.biz

Discuss on our forums: forums.ps3scene.com

Back to Home

		» Disclaimer » Privacy Policy » Contact Us
(c) SCENYX BVBA/SPRL 2004-2005 All rights reserved.
PS3Scene.com is not affiliated with Sony Computer Entertainment. "Sony" , "PS3" , "Playstation 3 " and the corresponding logo(s) are trademarks of Sony Computer Entertainment.