Tretton: Publishers should stay out of hardware price debate

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	PS3Scene News


	November 21, 2008

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» Tretton: Publishers should stay out of hardware price debate

Article posted by XanTium | 17-12-2007 21:24 | Permalink | Digg News

From gamesindustry.biz:
[QUOTE]
Jack Tretton, CEO of Sony Computer Entertainment America, has hit out at publishers who have suggested that console manufacturers need to lower the price of their hardware to improve sales.

Late last month Activision's Robert Kotick said that he wanted to see the Xbox 360 and PS3 priced at USD 199 within the next two years', but Tretton has called this suggestion "unrealistic".

Reacting specifically to Kotick's price cut suggestions in an interview with The Mercury News, Tretton said: "I'm surprised by it, because I would never venture to suggest what software publishers should price their software at.
"So I don't think it's appropriate for them to suggest what hardware should be priced at."
[/QUOTE]

Full Story: gamesindustry.biz

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